In any survival situation, it’s critical to diagnose quickly and correctly. Asking the right questions can help you determine if you have a label application or a label construction problem. We have gathered and analyzed the most typical scenarios and put them together for you. Here is a sampling of what we feature in our Labeling Survival Guide for the Prime Market.
| Question | Discussion | Application Issue | Construction Issue |
| What type of product surface is being labeled (round, flat, contoured)? | For example, an irregularly contoured surface can make a line speed difference in efficiently applying your label to the product. | √ | |
| What is the construction of the product surface? | Selecting the correct label adhesive assures maximum bonding of the label to the product surface | √ | |
| What is the application environment (cold, hot, wet)? | Some environments create unique challenges, for example some products have hot material filled into the product container and immediately frozen for storage until used. | √ | √ |
| What is the size and construction of the label material? | Sometimes with auto label applications, the label size relative to the product surface shape and size must be considered. | √ | |
| Are the labels predispensing on the applicator? | Where on the labels predispensing? Check for tension on unwind and/or tackiness of the adhesive. | √ | √ |
| What is the label application process run speed (labels/min)? | If the label application process run speed is not closely synched to the speed of the product handling equipment. | √ |
We are here to help should you encounter any label or labeling application issue. With our 30+ years of experience along with our broad network of resources, no challenge is too large.
For your complimentary copy of the Labeling Survival Guide – Prime Edition ask your sales representative or click here to email your request.