Anti-Theft Label 541 Regulatory and Cost Improvement

Customer Issues

  • Legacy designed Label 541 in use met NHTSA (US regulatory requirement)
  • China regulation  changed, and consequently the existing label did not meet all new requirements
  • In the customers production environment, the legacy design also generated significant scrap and used slow “impact printing” methodology

The AWT Solution

  • New design was developed that also utilized faster and more common thermal transfer printing method
  • Design meets both NHTSA and China regulations in one label design
  • NHTSA Part 541 (North America)
  • NSPRC GB/T 25978-2019 (China)
  • Design met our customer label specification
  • Cost savings estimate of 25% on label spend 
  • In-Process waste reduction 21% in estimated savings
  • Design approved by customer and under consideration for future vehicle programs

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beautiful bright and colorful arrows hitting the bullseye on each of their targets.

Is Your Color Always On Target?

AWT helps fine-tune your print registration so your labels always hit the mark. Whether you’re in food, beverage, household products, or personal care & beauty, we’re here to keep your colors naturally on target.

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Customer Issues

  • Legacy designed Label 541 in use met NHTSA (US regulatory requirement)
  • China regulation  changed, and consequently the existing label did not meet all new requirements
  • In the customers production environment, the legacy design also generated significant scrap and used slow “impact printing” methodology

The AWT Solution

  • New design was developed that also utilized faster and more common thermal transfer printing method
  • Design meets both NHTSA and China regulations in one label design
  • NHTSA Part 541 (North America)
  • NSPRC GB/T 25978-2019 (China)
  • Design met our customer label specification
  • Cost savings estimate of 25% on label spend 
  • In-Process waste reduction 21% in estimated savings
  • Design approved by customer and under consideration for future vehicle programs