MARKETS OVERVIEW

Solutions for brand leaders, life savers, and technology innovators

AWT helps both industry stalwarts and disruptive challengers succeed. We combine deep experience and innovation to bring differentiated solutions to market.

Explore industry resources

Your Clinical Trial Labeling: Sturdy Footing or Achilles Heel?
X
Clinical Labeling: Booklet Application Quick Guide
X
Video: Supplier Managed Inventory (SMI)
X

Your Clinical Trial Labeling: Sturdy Footing or Achilles Heel?

Most people are familiar with the story of Achilles and his one point of weakness that led to his demise. In Homer’s epic poem the “Iliad”, Achilles, Greece’s bravest and strongest warrior, is finally done in when an arrow shot by Paris is guided into his heel by a vengeful Apollo. In typical Homer fashion there’s a long backstory (we all remember our freshman year Western Civ lecture classes) of politics, meddling gods, broken promises, and lots and lots of revenge-fueled bloodshed.

Read More »