Microfluidics: Innovation Begins With An Open Mind
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simple question: How can we solve a
problem that others cannot? For our customer, that problem began in a very
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Instant Redeemable Coupons
partnering with AWT
Coupon labels that drive sales: dry release labels & IRCs from AWT
AWT Labels and Packaging offers multiple solutions for coupon label printing, specializing in clean release labels and instant redeemable coupons (IRCs) that enhance your packaging and increase in-store conversions.
Clean release labels are a type of extended content label (ECL) designed for promotional use. These labels feature a double-sided top layer and a bottom layer, creating three total panels of usable print space—ideal for coupons, recipes, rebates, or cross-promotions.
Benefits Include:
- Easy peel-off with no sticky residue
- Transparent bottom layers available to show off your packaging
- Perfect for Food and Beverage, Personal Care & Beauty, Nutraceuticals, health & wellness, and more!
our capabilities
Boost in-store promotions with instant redeemable coupons (IRCs)
Instant Redeemable Coupons (IRCs) are one of the most effective ways to:
- Increase customer engagement
- Drive impulse purchases
- Promote new product launches
- Deliver point-of-sale discounts
- Meet retailer coupon requirements
These on-pack coupons are applied directly to your product with a clean-peel design, making it easier than ever for consumers to redeem savings instantly—right at the shelf.
Customized solutions
Why choose AWT for IRC and coupon label printing?
At AWT, we provide fully customizable coupon label solutions with the durability and print quality your brand deserves.
Custom Options Include:
- Pressure-sensitive BOPP and paper constructions
- Up to 10-color printing for vibrant brand impact
- Inkjet-compatible printing for variable data personalization
- Strong BOPP clear-film base for durability and visibility
- Retailer-specific IRC sizing and format support
stand out on shelves
Advantages of on-pack IRC coupons
IRCs offer measurable ROI by placing promotions directly into shoppers’ hands—without the need for digital ads, mailers, or in-store displays.
Key Benefits of On-Pack Coupons:
- No need to alter your packaging design
- Saves shelf space
- Low cost, high impact
- Custom designs that match your brand aesthetic
- Add-ons like QR codes or product authentication technology
Whether you’re launching a new product or running a seasonal promo, AWT’s IRC labels help you stand out on crowded shelves and deliver value your customers can see and use.
Customized solutions
Let’s talk about your next coupon label project
AWT Labels and Packaging has the expertise, equipment, and service to make your IRC campaigns a success.
- Custom Designs
- Fast Turnarounds
- Retail-Ready Compliance
- End-to-End Labeling Support
EXPLORE INDUSTRY RESOURCES
Custom RFID: Inventory Control and Cost Savings
Customer Issue Several tags were being used on a single product, each with different regulatory information and traceability requirements Existing tag
One AWT: Big Picture Results
For Progressive Health, packaging plays a critical role in how their products perform. With a growing portfolio of targeted supplements and frequent product updates, they needed a packaging partner that could keep up with evolving SKUs, formats, and fast turnaround demands.
