How Labels Impact Sustainability: 5 Considerations
There’s no shortage of research on consumer preference for brands that have an eye on sustainability. We want to know the products we use are doing as little to harm the environment as possible. Consumer packaged goods (CPG) companies put a lot of time and energy into their products and packaging, and it’s important that […]
FOND Bone Broth Sends a Message in a Jar
When Alysa Seeland founded FOND Bone Broth, she did it with a personal purpose and mission. FOND products are carefully crafted—with every ingredient, process, and packaging material meticulously chosen with branding, sustainability, and usability in mind. FOND makes ready-to-sip, organic chicken and beef bone broth tonics that combine pasture-raised protein with fresh herbs and botanicals […]
Michael Lavelle Brings Premium Wines to Historically Excluded Communities
The founders of Michael Lavelle Wines set out to change the way people of color experience wine and disrupt the overwhelmingly white wine industry. The wine label goes a long way in making this happen. The brand has a few inches of space and a few seconds of time to catch a consumer’s eye, make […]
How to Manage Your Custom Label Inventory
Designing and printing a custom label takes time. It’s not an easy feat to find the perfect match that fits your product’s container perfectly and can showcase it to its true value. Dozens of tiny decisions have led to your label’s final form: digital or flexo printing, what kind of material, what about the varnishes, […]
Digital Versus Flexo Printing: How to Choose the Right Option for Your Labels
There is no shortage of options when it comes to the way your labels are printed. Much like any other industry, label printing has seen major advances in the last decade. It seems like every day there is a new technique or a new type of varnish that you can use to make your labels […]
When & How to Use White Layers in Label Printing & Design
For digital designs, what you see is what you get. You create a .jpg, and that’s how it will show on a screen—barring any CMYK/RGB swaps and not exacting for variances in screen coloring. However, when it comes to print products, especially the advanced crafted premium labels like we work with at Labeltronix (an AWT […]
COVID Continues to Shape Conduct of Clinical Trials & Related Packaging
It’s not surprising that the current pandemic environment is impacting the way clinical trials are conducted. From the beginning, many adjustments needed to be made to ensure patient safety and the integrity of the data collected.
Labels for Tapered Containers: A Compatibility Guide
Not every label works on every container. I’m sure you’ve seen labels that are misaligned, bubbling, or wrinkled. This is a compatibility issue. For instance, we often receive requests to print labels for tapered wine or spirits bottles. It’s a request that requires experience, industry knowledge, and…math. Tapered containers need their own type of label […]
Trending in Alcoholic Beverages: The Ready-to-Drink (RTD) Takeover
The alcoholic beverages industry has to continuously reinvent itself. Sure, consumers will always love a good, ol’ classic Burgundy wine or a flavorful Caribbean rum, but the world craves new tastes, new packaging, and new fun drinks. Meet the decade’s (so far) frontrunner: canned cocktails, known as ready-to-drink beverages. The Spectacular Rise of the Ready-to-Drink […]
